Bacon - Sizzling - Sensual - Successful
March 05, 2014
Photo by Casey DeViese on Unsplash
I was just testing if the whole "bacon" myth still works in gathering attention to tweets. We shall see. Whether it does or not, something is sizzling in my mind about how we gain enough attention to communicate whatever message is burning within our hearts.
I actually do not eat bacon anymore or any other meat, but its sizzling sound and sensual smell draw me to the kitchen whenever it is being prepared.
It still influences me.
I don't know exactly why, but it does. Sometimes I eat veggie bacon and I like it because it is crisp and salty and it successfully stimulates my senses.
We are a sensual people with activated right brains that inform the rest of our thinking that we cannot always be logical.
Is there a lesson?
Do I have to speak to something other than a person's intellect if my goal is to get their attention and reason with them?
Probably.
Something needs to sizzle before it can be successfully introduced. We need some sort of bacon to grab people's attention.
So, here is my slice of bacon for you:
B - Beacon.
We have to shine in order to draw attention to what we want to communicate. Excuse me a moment while I take a bite of the sizzling platter they just brought me at Denny's - egg whites, avocado, salsa, zucchini, and other vegetables --- and it is sizzling. Vegetables sizzle. It is a beacon beckoning me. I'll be back in a paragraph. OK - Now I am back - Your beacon is the signal you send out. Choose it carefuly and creatively.
A - Appeal.
Once you have someone's attention, what they see must have something appealing to keep that attention. The One who had "no form or comeliness" also created beauty and celebrated beauty everywhere. His power of attraction was a spiritual appeal. There is something creative and artistic in each of us that we can let the world see. In other words, offer something that appeals. If you cannot create it, borrow it (with permission and proper attribution, of course).
C - Content.
You have to offer something other than an appealing label. You have to give people something in your communication that adds value to their life or work. You can be a content creator, a content distributor, or a content networker, but you have to offer something of value on your page or blog, in your speech, or in whatever presentation format you are developing. It is not ALL about the package. Eventually, someone will want to actually EAT the bacon.
O - Oats
OK, that is not obvious, and oats may or may not be the breakfast of choice for you, but they actually beat a steady diet of only bacon with all of its appeal. The bacon brings the kids to breakfast, but it is not the main item on the menu. It is not the entree; it is a side dish. Once you have actually engaged people in conversation, which is always two way, then you can introduce some healthy choices for their bodies, lives, and communities. You have earned trust and you have offered value that they can see. Now you can make your point and introduce concepts they have never considered -- like whole oats with almonds, fruit, and maybe even some flax seed!
N Never ...
... really, never ... misuse your power to draw people, manipulate, and influence. Always be truthful, respectful, and cautious, knowing that you have tools that can draw the masses and speak to their hearts. The more your charisma sizzles, the more careful you need to be to enable people to think for themselves and to empower them to use the tools you offer at their own discretion.
We all want followers whom we can influence, but remember that with influence comes great responsibility.
Let your bacon sizzle in the ears of the sensuous seekers among us and may you enjoy great success in getting your message out.